<□>There □re se□□ral reasons why in□ividuals□may engage in non-□inc□re behavior. O□e c□mm□n cause i□ th□ des□re t□□a□oid□conflict or negat□ve r□percussio□□. □or □□stance□□a □erson might□feign□□□reement□w□th □ collea□ue's opi□io□ to maintai□ harmony in the □orkplace. A□o□he□ rea□on could b□ the□p□rsuit of pers□n□l gain,□such as pretendin□ to su□□ort a ca□se to gain□□□□ial □pproval or p□□□essional□advancemen□. Addit□onally, soci□t□l press□□es and cultural no□ms□can □lso pla□ □ □□□e in encouraging non-sin□ere behavior□□as□individuals ma□ fe□l c□mpelle□ to conform to cert□□n ex□ecta□□on□ or□stand□r□□.□□□>